Ever feel like you're stuck in the same place as last year?
If you said yes, you're certainly not alone.
Change is hard. There are no ifs, ands, or buts about it.
Especially as we age it becomes increasingly more difficult to change (specifically, to develop new habits).
Want to know the proven secret (that no one ever talks about) to developing sustainable habits that can genuinely alter the course of your life?
Friction.
The less friction it takes to form a new habit, the more likely you will be to stick to it.
Take getting in shape for example…
If you want to get in better shape, but you don't have a track record of going to the gym 5 days a week for 90 minutes per session, the chances are slim that you make it more than 2 weeks of trying.
It's not because you're not cut out for it. It's because the friction of building your new habit is simply too high.
If you started with, "I'm going to show up to the gym 3 days per week and just be there for at least 20 minutes", you'd be far more likely to stay consistent.
But after one month of showing up, working out becomes a no-brainer.
Then after two months… "heck, I might as well make it an hour!"
You get the picture.
New actions become habits when they're easy to stick to.
The beauty of cold plunging is exactly that.
- You don't have to leave your house
- You don't have to "gear up", set up, or prepare anything
- You don't need to carve out 90 minutes a day
- You don't need to learn a new skill
You don't even need to put on clothes…
All you have to do is walk outside to your cold plunge, take 3 deep breaths, get in the water, and stay there for 3 minutes.
That's it.
And from doing that alone, you'll experience…
- More effortless fat loss
- A trimmer waist, face, and figure
- Reduced joint pain (or none at all)
- Improved sleep
- Happier mood
- Less stress and anxiety
- More sustained energy throughout the day
- A consistently clear mind and focus
What other habit is there that can have that profound of an impact on your life in just 3 minutes a day?
(Not one. That's the answer).
So, what's the hold up?
If you're going to break the loop and make a change, why not start with the lowest-friction habit you can that also has the maximum amount of benefit for your life?
Don't think it's possible? These folks were no different than you…
to book some time.
