Hi Bruce, it's Braven,
I founded GAINS from my small town in Arizona now a decade ago…
I have something for you, every morning before the world wakes up... I sit down, open my journal, and write. I study, pray, and journal whatever is real for me that day. I have been doing this for over a year now but decided to turn it into a short daily message called The Daily Gain.
Yesterday, I almost didn't write it.
I wrote about WHY in this issue of the DAILY GAIN. And I think you'll feel some relatability to what happened…
"The Performance Trap"
It's Monday morning and I don't want to be awake.
Going into my studies all I can think about is a blog I "HAVE" to write... and if it's going to be good enough.
Between that pressure and my pillow... I almost quit on day 3!!
It isn't because what I am doing is hard.
It was that the "NEED" to "PERFORM" felt forced, fake, and impossible.
Here's what I've noticed about myself... and I'd bet you've seen this in you too.
I go BIG or I go completely flat.
ALL IN... OR ALL OUT.
New diet starts on Monday with full meal prep and macros... on Thursday I eat some chips and guac before our meal and next thing you know I'm face down in some pizza wondering what happened.
New business idea comes and I'm up until 2am building it out... and two weeks later I haven't touched it.
New commitment, new goal, new version of me... massive fire at the start... and then nothing.
It's not laziness.
It's the performance trap.
The second the doing has to be IMPRESSIVE to everyone ELSE... it becomes impossible to just show up and do the basic boring work.
We kill our ambition when we believe every day has to look like a massive win...
Instead of sustaining the mundane boring work... we quit.
We typically blame the workout, the system, or the idea for not being good enough.
I sat with this hard this morning. I actually asked myself...
What if ZERO people read the blog today? The answer was very clear... NOTHING. It would be fine, it is all just EGO. So, what if I wrote it just for me? (which is what I have been doing for over a year now haha)
The relief of just doing the work itself without the need to PERFORM settled in and I had one of the best morning studies I have had in a while.
Just being present in the work... and trusting that consistent, real, honest showing up builds something that the big performances never could.
The diet that lasts isn't the perfect one. It's the one you keep doing on the days you don't feel like it.
The business that grows isn't the flashiest launch. It's the one you show up for when nobody's watching. Day after day... Week after week... Month after month... Year after year... Then all of the sudden you wake up and have built something MASSIVE... but it took 1,000s of days to do it.
GAINS lost money its first year.
It took 5 years to have its first truly "profitable" performance...
But in 10 years, it has become a recognizable force in the industry.
This blog on day 3, that almost didn't get written... might be the one that matters most.
Today it was, because it got done, which means it lives another day.
Daily Gain: Today... just show up. Don't try to make it impressive. Write the thing, send the email, do the rep, make the call. Not for a performance. Just to keep your word to yourself one more time. That's it. That's the whole game.
STAY IN THE FIRE AND NEVER STOP PROGRESSING.
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If this kind of message is something you want showing up in your inbox... I've put together a separate daily newsletter just for that.
No product pushes. Just the real stuff I'm writing every morning before the day starts.
If that sounds like something you want... you can join here. If not, no worries at all. You'll still hear from us the normal way.
Either way... glad you're here.
Stay in the fire and never stop progressing.
BRAVEN | GAINS
PS - One of the best ways to stack a small DAILY GAIN... is taking your creatine.
ALWAYS REMEMBER TO TAKE YOUR CREATINE;).
ALWAYS REMEMBER TO TAKE YOUR CREATINE;).
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GAINS IN BULK, LLC 8150 E Germann Rd. STE 115 - Mesa, AZ 85212 United States (833) 441-7877
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